ASHLEY RICHARDS SOFTWARE
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Web Mobile Business systems

I build digital systems that make businesses easier to run.

Websites, mobile apps and bespoke software — designed around how your business actually works.

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  • Web
  • Mobile
  • Business systems
  • E-commerce
  • Automation

Selected work

Different problems.Different solutions.

A public-facing website, a connected business system and a field-operations product — each shaped around the job it has to do.

Olsztyn Lakers homepage on desktop: the headline “We run this city” over match-day photography of the team
Olsztyn Lakers club introduction section with editorial typography and a team photograph
Olsztyn Lakers homepage on a mobile phone, showing the responsive layout of the same headline

olsztynlakers.plLive · Polish + English

01

American Football Club Website

Website / Responsive design / Localisation

Built for Olsztyn Lakers

A complete digital rebuild for an American football club — combining a stronger visual identity with bilingual content, recruitment, sponsorship and club information.

  • Responsive website
  • Polish + English
  • Content architecture
  • Sponsor presentation
  • Performance
View live site — Olsztyn Lakers (opens in a new tab)
  1. 1Search a product, see its sales
  2. 2Scan it and print a label
  3. 3Low stock goes straight to an order
  4. 4Stocktaking syncs live

02

Retail Operations & E-commerce System

Business systems / Mobile tools / Integration

Built for Metalzbyt

A connected set of web and mobile tools for managing inventory, warehouse workflows, labels, stocktaking, orders and e-commerce operations — linking the office, the warehouse floor and the online store.

  • Web admin
  • Mobile warehouse app
  • Barcode & label printing
  • ERP integration
  • PrestaShop integration

Internal software — screens recreated in English with demo data.

  1. 1Drag a job onto a worker
  2. 2They accept on their phone
  3. 3Cover sickness in seconds
  4. 4Follow every journey live

03

Field Team Scheduling & Live Operations

Product / Web console / Mobile app / Live tracking

CrewPilot — own product, in development

A scheduling and dispatch platform for teams that work on the move — planning jobs with drag and drop, sending them straight to workers' phones, covering sickness in a few clicks and following every journey live on the map.

  • Drag-and-drop planner
  • Worker mobile app
  • Live map & ETAs
  • Real-time sync
  • Six languages

Real app screens — recorded with fictional demo data.

What I build

Software for the way your business works.

Four kinds of work, often combined into one connected system.

01

Websites

Fast, responsive websites that explain clearly what you do — in every language your customers speak.

  • Responsive design
  • Multilingual content
  • Search-friendly structure

02

Business Systems

Custom web software for stock, orders, documents and the everyday processes that keep a business running.

  • Admin dashboards
  • Inventory and orders
  • Roles and permissions

03

Mobile Apps

Android and iOS apps for your team and your customers, built around real tasks away from the desk.

  • Barcode scanning
  • Field and warehouse work
  • App distribution and updates

04

Automation & Integration

Connecting the tools you already use — ERP, e-commerce, printers and email — so information is entered once.

  • ERP and e-commerce links
  • Label and document printing
  • Reports and exports

Process

From the problem to working software.

  1. 01

    Understand

    We start with how your business actually works: the people, the steps and where time is being lost.

  2. 02

    Design

    I map the workflow and design the screens around it, so the software fits the job — not the other way round.

  3. 03

    Build

    You see working software early and often, so you can test it with real tasks and steer it as it grows.

  4. 04

    Launch

    A careful rollout, help for your team where it is needed, and ongoing support as your business changes.

About

One developer, from first conversation to launch.

I’m Ashley Richards, an independent British software developer. Based in the UK and Poland, I work remotely with businesses worldwide, designing and building well-crafted websites, internal systems and mobile apps they rely on every day.

You work directly with the person who designs and builds your software. That keeps communication simple, decisions quick and the finished system close to how your business really operates.

Working with
Businesses worldwide, from a UK and Poland base
Working style
Independent and fully remote
Builds
Websites, web systems, mobile apps and integrations

Contact

What’s taking too much time in your business?

Tell me about the process, the paperwork or the tool that slows you down. I’ll tell you honestly whether software can help, and what it would take.

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